Concung - Brand overview

Category: Mother & Baby care

Concung is a well-known brand in the mother and baby product industry, with over 600 owned stores across 45 provinces and cities in Vietnam. They offer a wide range of products, including Children's fashion, health products, baby gear, etc.

Line, Font, Triangle

Followers: 94.5K

Videos: 392

Likes: 1.6M

Launch date: -

Products: 708

Rating: 0.0

Reviews: 0

Line, Font, Triangle

Concung - Brand overview

Followers: 94.5K

Videos: 392

Likes: 1.6M

Category: Mother & Baby Care

Subcategories: Children's Fashion, Newborns & Maternity, Household Items, Toys & Hobbies, Beauty & Personal Care, Food & Beverages, Fashion Accessories, Kitchenware, Health Products, Textiles & Soft Furnishings, Pet Supplies, Home Appliances.

Concung is a well-known brand in the mother and baby product industry, with over 600 owned stores across 45 provinces and cities in Vietnam. They offer a wide range of products, including Children's fashion, health products, baby gear, etc.

Launch date: -

Products: 708

Rating: 0.0

Reviews: 0

Line, Font, Triangle

Concung - Brand overview

Followers: 94.5K

Videos: 392

Likes: 1.6M

Category: Mother & Baby Care

Subcategories: Children's Fashion, Newborns & Maternity, Household Items, Toys & Hobbies, Beauty & Personal Care, Food & Beverages, Fashion Accessories, Kitchenware, Health Products, Textiles & Soft Furnishings, Pet Supplies, Home Appliances.

Concung is a well-known brand in the mother and baby product industry, with over 600 owned stores across 45 provinces and cities in Vietnam. They offer a wide range of products, including Children's fashion, health products, baby gear, etc.

Launch date: -

Products: 708

Rating: 0.0

Reviews: 0

Concung - Product & Shop Performance

# Products: 708

Total units sold: 1.221

Avg. price: $9.6

Total NMV: $12.238

NMV per product: $17,3

Units sold per product: 2

Rubik's cube

Moby - Product & Shop Performance

# Products: 708

Total units sold: 1.221

Avg. price: $9.6

Total NMV: $96.6

NMV per product: $17,3

Units sold per product: 2

Rubik's cube

Let's breakdown the categories...

NMV across categories

Newborns & Maternity products contributes a majority of Concung's NMV (93%), followed by Food and Beverages (2%) and Children's Fashion (2%)

Products across categories

Newborns & Maternity products contributes a majority of Concung's Products (55%), followed by Food and Beverages (15%) and Kitchenware (5%)

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In the price range of $10 - $20 represents 72% of Concung's NMV followed by price range of $0 - $10 (18%) and $20 - $30 (7%)

In the price range of $10 - $20 represents 57% of Concung's units sold followed by price range of $0 - $10 (40%) and $20 - $30 (3%)

NMV across pricing buckets

Products across pricing buckets

Rubik's cube

Let's breakdown the price...

Cross

Data collection sources

The data presented in this report has been sourced from TikTok platform data as observed on 06-Okt-2023. The accuracy of the information relies on the platform's available data during the specified period.

Disclaimer

While every effort has been made to ensure the accuracy and reliability of the information presented in this report, variations in data collection and platform updates may impact the results. The report provides insights based on available data at the time of analysis.

Contact

Simon Torring
Co-founder, Head of Growth & Client Service
simon@cube.asia

Closing notes

Line, Font, Triangle

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